Showing posts with label persuasion. Show all posts
Showing posts with label persuasion. Show all posts

Sunday, July 20, 2014

Susan Weinschenk: getting people to do stuff



























Eric Schaffer: persuasive design











Nir Eyal: Habits and behaviours

http://www.nirandfar.com/ http://www.hookmodel.com/



















https://www.youtube.com/watch?v=QxD3LQrJpBw

Jeni Cross: Behaviour change

Doug McKenzie-Mohr: Fostering sustainable behaviour











http://olelo.granicus.com/MediaPlayer.php?view_id=25&clip_id=12996


Keynote Doug McKenzie-Mohr from Hawaii Conservation Alliance on Vimeo.

Behavioural Dynamics Institute

BJ Fogg: behaviour change model


















Simplicity changes behaviour

Use 'after' to create a habit

15 ways behaviour can change

Psychology of persuasion

BJ Fogg website
http://www.slideshare.net/bjfogg/top10-mistakesbehaviorchange-bjfogg8updatezc-7036106
Behaviour wizard

Behaviour grid Dr BJ Fogg, founder of the Stanford Persuasive Technology Lab, provides a convenient model for understanding how we can use design to influence behavioral change.

More at
www.behavioralmodel.org
www.bjfogg.com
http://captology.stanford.edu

Casper Boks: Sustainable behaviours

Robert Cialdini: Persuasion and influence